Build a Better Bloody Mary: Your Tailgate Season Guide
Tailgate season is here, and whether you’re heading to the game, hosting friends at home or settling in for a full Saturday or Sunday of football, there’s one drink that always seems to fit the occasion: the Bloody Mary.
Savory, customizable and made for daytime gatherings, the Bloody Mary is a tailgate classic for a reason. And the best part? There’s no single “right” way to make one.
From the vodka and mix to the heat, seasoning and over-the-top garnishes, a few simple upgrades can turn an ordinary Bloody Mary into something worth getting up on game day for.
Start with a Great Mix
Every good Bloody Mary needs a solid foundation. You can make your own mix from scratch, but when you’re getting ready for a tailgate or a house full of football fans, a quality prepared mix makes things a whole lot easier.
Bloody Mary mixes can range from mild and traditional to spicy, smoky and extra-bold. Pick one that matches your crowd, or grab a couple of different varieties and let everyone choose.
Not sure where to start? Ask Family. Stop by Family Beer & Liquor and we’ll help you find a Bloody Mary mix that fits your taste.
Give Flavored Vodka a Shot
Traditional vodka is always a great choice, but flavored vodka is an easy way to give your Bloody Mary a little something extra.
Savory flavors like pepper, pickle, cucumber or other herb-and-spice varieties can complement the tomato and seasonings already in your mix. Love some heat? Try a pepper-forward vodka. Prefer something crisp and refreshing? Cucumber can put an entirely different spin on your drink.
With the vodka selection at Family Beer & Liquor, you can stick with an old favorite or find something new to try this tailgate season.
Turn Up the Flavor
Once you have your vodka and mix, it’s time to make it yours.
Add hot sauce or horseradish for more kick. Worcestershire sauce can boost the savory flavor, while fresh lemon or lime adds a little brightness. Celery salt and black pepper are classics, but don’t be afraid to experiment with other seasonings.
And don't forget the rim. Try celery salt, a spicy seasoning or a chili-lime blend for an easy upgrade that adds flavor to every sip.
Our advice? Start small, taste and adjust. You can always add more!
Go Big on the Garnishes
This is where Bloody Marys really get fun.
Celery, olives and pickles are classics, but tailgate season is a great excuse to go bigger. Try cheese cubes, bacon, sausage, pepperoncini, pickled vegetables or other savory favorites.
Hosting the game at your place? Create a build-your-own Bloody Mary bar. Put out your mix, vodka, hot sauces, seasonings and several garnishes, then let everyone build their own. It’s easy for the host and gives your guests something fun to do before kickoff.
For a larger group, you can even mix up the non-alcoholic Bloody Mary base ahead of time and let guests customize individual drinks.
Make Family Part of Your Game-Day Lineup
A great tailgate doesn’t have to be complicated—and neither does a great Bloody Mary.
Whether you need a favorite vodka, want to try a flavored variety or are searching for the perfect Bloody Mary mix, make Family Beer & Liquor in East Dubuque your go-to destination. With a great selection, great values and friendly service, Family can help you get everything lined up before game day.
So stock the cooler, prep the garnishes and get ready for kickoff.
Because tailgate season is always better with Family.

